Free Paper Sample on Customer Satisfaction

Introduction

One of the most important aspects that helps a business or firm grow is customer satisfaction. Variation in customer satisfaction for a firm may bring about consequences like a damaged reputation and unstable market, which are obstacles to business growth (Patel, 2020). Most customers share their bad experiences hence chasing potential clients; hence proprietors should be extra careful when handling customers from enquiries to complaints and feedback. Consumer satisfaction can only be achieved when there is a smooth flow of information between employees and customers with appropriate service and etiquette taken into consideration. Accompanying customer service with sales, slogans and use of celebrities or social media influencers helps attract more clients.

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Use of Virtues

Additionally, the use of virtues like patience, responsibility and empathy helps the customer view the business as a haven that can provide solutions to their needs. On the contrary, some vices also contribute to destroying the business reputation like being inefficient in communication and irresponsibility that discourages consumers from seeking services from the firm again (Patel, 2020). Also, being persuasive can help improve the customer experience. Persuasiveness is an art of changing want to a need hence making the consumer make a purchase. Moreover, luring clients helps businesses rise above competitors as customers become fascinated about new products improving the businesses sales.

Moreover, some of the few managerial abilities that improve customer satisfaction include persuasiveness, display and presentation, care, respect, understanding and use of influencers are among the key managerial skills needed (Vujasin, 2020). Convincing customers to purchase goods not planned for is an art that is used to make more sales and attract potential customers. Presentation and use of attractive displays lure the consumers’ interest in the products while proper communication ability enables a consumer to make purchases and retain clients (Vujasin, 2020). The other managerial skill is the ability to evaluate and plan through a quantitative analysis that helps find solutions to problems faced in the business.

Conclusion

In conclusion, customer satisfaction is the backbone of every business that is growing or trying to retain market position. Proprietors should ensure they micromanage their juniors and train them virtues like patients and being polite and having the emotional intelligence to deal with a wide variety of clients. Moreover, businesses should value feedback, employee's persuasiveness when selling and ensure they value customer feedback to avoid a bad reputation.

References

Patel, S. (2020, August 27). 7 Examples of Bad Customer Service Experience (And How to Fix Them). Retrieved October 01, 2020, from
https://www.revechat.com/blog/bad-customer-service/

Vujasin, M. (2020, September 04). Outcomes of Bad Customer Service. Retrieved September 30, 2020, from https://www.paldesk.com/outcomes-of-bad-customer-service/.