Analytical Report IEEE Style on a Country

When setting up a manufacturing plant, there are defined factors which must be considered to ensure the company has a high potential to achieve maximum returns. Some of the commonly considered factors during company establishment include a strategic position to the market, potential market, educational level, which have university enrolment rate, environmental record and general infrastructure. Therefore when considering to set-up manufacturing plant between Morocco and Jordan, each factor must be evaluated appropriately before reaching out decision. The paper focuses on analyzing the importance of choosing Morocco as the location to set up the processing plant as opposed to Jordan.

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Considering the history and strategic location for morocco, it can be easily stated that, Morocco has established a manufacturing hub reputation within the Middle Eastern region. The country’s site has a more significant competitive advantage than Jordan; it offers easy access to potential markets such as the Middle Eastern market, Africa and European region. In addition to the strategic position, the government support on industrial emergence act of 2009 has dramatically affected the investor’s possibility of setting up companies [1]. Morocco has significantly invested in supporting infrastructure, free trade zone and industrial parks such as ports, storage facilities and railways.

Morocco has a relatively high GDP than Jordan hence having higher market potential compared to Jordan with approximately $118,534M and $2,291M respectively [2]. Therefore, considering the economy level, Morocco has recorded a considerably stable economy compared to Jordan. Consequently, the country has established an automotive manufacturing hub with the largest automotive manufacturing plant in Africa. Morocco’s car manufacturing industry can deliver at least 340,000 vehicles annually.

The country’s reputation has resulted in most manufacturing from other sectors and countries to start mass production of products. Considering recent investors consideration such as Furukawa Electric a Japanese fibre-optic maker, announced having potential plans on setting a multi-dollar project in Tangier region in Morocco. Other companies are considerably considering setting up production plants in Morocco as well [3]. Considering the aspect of energy and environment, the country currently has sufficient power supply considering the recent establishment of Eaton power Management Company in Casablanca. The multi-national company established in the country actively participates in offering mechanical power, hydraulic and electrical support which are essential requirements for any manufacturing plant establishment.

Considering the various stated factors and dedication towards industrial revolution, morocco is the best location to set up a manufacturing plant than Jordan. Morocco is backed up by ambient market availability, high energy supply and environment conservation. Therefore, for any investor wishing to set up a company in a strategic location, Morocco stands to be the best region.

Bibliography

[1] Boutkhoum, O., Hanine, M., Agouti, T. and Tikniouine, A., 2020. An Improved Hybrid Multi-Criteria/Multidimensional Model For Strategic Industrial Location Selection: Casablanca Industrial Zones As A Case Study.

[2] James, J., 2020. US Report: Morocco Emerges As Hub For Foreign Investment. [online] Morocco World News. Available at: <https://www.moroccoworldnews.com/2019/07/279197/us-report-morocco-hub-foreign-investment/ [Accessed 29 September 2020].

[3] Salmi, J., 2020. Issues In Strategic Planning For Vocational Education: Lessons From Algeria, Egypt, And Morocco... [Online] Eric.ed.gov. Available at: <https://eric.ed.gov/?id=EJ426585> [Accessed 29 September 2020].